Entry № 000 · The pitch
A hospital ran its float-pool schedule on one sheet of paper — photographed, texted around, corrected in pen until the sheet was the only copy anyone trusted. I replaced it with a system staff use from their phones: no logins, no paper. Every business has a version of that sheet. Finding yours is the job.
I spent years as an executive assistant — running the calendars, the schedules, the report someone retypes every Friday. Now I build the software that makes those jobs disappear. If part of your operation lives on paper, in one overworked spreadsheet, or in somebody’s head, I should see it.
The first engagement is small: a one-week Process Audit — $1,500 fixed, credited if we build.
Find the process eating your week — the paper schedule, the retyped Friday report, the spreadsheet-and-email relay — and replace it with a system that runs itself.
Small, sturdy software shaped exactly to how your business works, instead of forcing your business into off-the-shelf shapes.
Make the tools you already pay for talk to each other — even the ones that were never designed to. No API has ever been the end of the conversation.
Books, taxes, margins, admin. I read a business the way an executive assistant runs one: end to end, down to the line items.
A hospital float pool ran its entire schedule on one physical sheet of paper. I replaced it with a mobile scheduling system staff use from a text-message link — while keeping the spreadsheet the source of truth.
Too Good to Go surplus-food "drops" sell out in minutes and the app tells no one. I built a service that watches it around the clock, pings Telegram the instant a bag comes back, and publishes a daily almanac of drop patterns to the web.
Nomad List tells slow travelers where to go. Monsoon tells them when. It scores 111 cities, month by month, across weather, air quality, safety, seasonality, events, and cost — with a year-planner that tracks Schengen 90/180 compliance.
A drone cinematography company with genuine credits — Netflix, Hulu, HBO Max, NYT Magazine, Red Bull, Meta — had a perfectly serviceable template site that undersold them. I rebuilt it around the one action that pays the business: a stranger asking for a quote.
No single source knew every trivia night in the Denver metro. I reconciled a 157-comment Reddit thread and eight host directories into one audited dataset — 259 venues, 271 weekly events — and shipped it as a single self-contained page that answers the question before your thumb reaches the map.
The most complete list of Denver concerts lived in a community-maintained spreadsheet — twelve monthly grid tabs, unreadable on a phone. I built a pipeline that reads it every morning and republishes it as a fast, shareable site: 3,200-plus shows across 39 venues, 96% with a real ticket link.
Further entries
“Jack of all trades” is usually a dig. In a small business it’s the whole job: the same week can demand a process map, a pivot table, a difficult phone call, and a working deploy. That’s the week I’m built for.
Most consulting starts with a proposal about a proposal. This starts with a week of work at a fixed price. I spend it inside your operation — watching the work actually happen — and you walk away with:
The number is the point: it turns the decision into arithmetic, not faith. If the fix costs less than a year of the problem, build it. If it doesn’t, the audit just told you so for $1,500 — and if we do build, the $1,500 comes off the price.
Everything I build is deliberately boring underneath — plain tools, written down, handed over — so it keeps running whether or not I’m around. Not a fit: brochure redesigns for their own sake, logo work, or a retainer with no problem attached. Not sure the mess costs $1,500? Run the worksheet →
Photograph the whiteboard. Photograph the paper schedule, pen edits and all. Screenshot the spreadsheet with nineteen tabs. Send it — no explanation required — and I’ll reply with what I see in it, within one business day.
Prefer a plain email with no photo? That works too.